If you've ever visited Japan, you may have been surprised to see Nestle's KitKat candy displayed and sold everywhere. You may have been more startled if you looked closer at the flavors offered. Unlike the 3 or 4 standards offered here in the U.S., Japan offers many unique flavors, some of which are only available seasonly. While I had been familiar with some Japanese flavors like matcha (green tea) and gingerale, during my recent trip, a big display in Shinagawa caught my eye.
How about some Sweet Potato KitKats?
Mmmm...Soy Sauce flavor! (I notice that some of these are regional limited editions...see the Tokyo Limited label?)
Maybe Soy Sauce is for wimps. How about Intense Roast Soybean flavor?
These aren't for wimps. Wasabi flavor!!
One of the reasons for KitKats' immense popularity in Japan probably escapes many visitors. Kitto katsu (きっと勝つ), a Japanese phrase which translates as "definitely win", is very similar to the Japanese pronunciation of the brand name, which is *kitto katto*. This has made KitKats extremely popular during high school/university entrance exam season as a good luck charm for students taking the tests. Now you can even purchase them at post office counters, specially packaged to be mailed on the spot to your favorite student to wish them good luck! (Thanks to Molly, my personal cultural reference, for the explanation.)
Ok, enough candy talk. How about some eye candy?
Aren't these pretty? You probably recognize them as some of Keiko Goke's new designs. (Wipes drool from mouth.) These three selections are today's Be*mused birthday giveaway. Yes, if you leave a comment explicitly requesting to be included in the drawing, you'll actually have three chances of winning! In Monday's post, I explained all of the birthday week giveaway rules, so please refer back to that if you haven't read them yet. Isn't this fun? (Except for the part about me getting little else done this week...heh.)
I think we need another photo of these gorgeous fabrics.